DigitalAssets.net is a hub of information that speeds the development of operational capabilities of the following:
- Customer engagement—how firms attract, serve, and keep profitable customers for life
- DAM For Marketing—how firms and agencies speed multimedia customer communications to market
The primary contributors (below) hold that ad agencies must transform their human-services business model into a digital services businesses, using engagement infrastructure to add distinctive new value to their client’s customer experience.
This nicely defines our mission: show, demonstrate, and share how engagement technologies become operational capabilities of how firms attract, serve, and keep customers for life.
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